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Sr Product Marketing Manager (parental leave cover)

Stravito

Stravito

Marketing & Communications, Product
Multiple locations
Posted on Jul 5, 2024
Marketing · Multiple locations · Fully Remote

Sr Product Marketing Manager (parental leave cover)

We're looking for smart, kind and curious minds to join us on our mission. Maybe that’s you?

You know that corporate document or piece of research you know you have somewhere but you can’t seem to find it? 🤯 The struggle to gather, organize and visualize all corporate knowledge and insights is real.

We are Stravito and this is the problem we solve.

Due to the universal nature of this problem, our customers come from various industries all around the world. We help world-leading organizations, such as McDonald’s, Nestlé, Burberry and Heineken, get closer to their customers and make better, insights-backed decisions by organizing their knowledge and making it easy to access through our intuitive platform.

We really mean it when we say we're a diverse and international team as our team of 90 has more than 30 different nationalities! We are guided by our operating principles: simplicity first, an “own it, do it” mentality, embracing different perspectives, and enjoying the journey together.

About the job

We are seeking a highly skilled and experienced Senior Product Marketing Manager to join our dynamic team on a temporary basis, covering a maternity leave. In this role, you will be responsible for developing product positioning, messaging, and Marketing strategies that resonate with our target customers, ultimately contributing to the growth and success of our products.

Responsibilities

  • Product Positioning and Messaging:
    • Develop and refine product positioning, value propositions, and messaging.

    • Ensure consistent messaging across all marketing materials.

    • Define and maintain product taxonomy and naming strategy.

  • Go-to-Market Strategy:
    • Collaborate with Product Management, Sales, Customer Success and Marketing teams for go-to-market plans.

    • Lead product/feature launches from planning to execution.

    • Measure and report on product launch success.

  • Sales Enablement:
    • Provide training and resources (guides, presentations, competitive comparisons) to commercial teams.

    • Monitor and improve sales enablement efforts.

  • Market Research:
    • Stay updated on industry trends and customer needs through market research.

    • Conduct competitive and persona analysis.

    • Use insights to inform product development and marketing strategies.

  • Product Roadmap Management:
    • Align marketing efforts with product development cycles.

    • Communicate the product roadmap to internal stakeholders.

  • Cross-Functional Collaboration:
    • Foster collaboration with Product Management, Sales, and Customer Success.

    • Work with the Content team on product collateral.

    • Support media and analyst relations with consistent messaging.

About you

We are looking for a creative thinker with a passion for developing innovative marketing strategies. You have strong communication skills as well as interpersonal skills, with the ability to work collaboratively in a cross-functional team. To be successful in this role you will need:

  • 5+ years of experience in Product Marketing in a B2B technology environment.
  • Proven track record of successfully launching and managing products in a competitive market.
  • Strong analytical skills and ability to translate complex data into actionable insights.
  • Ability to work independently and manage multiple projects simultaneously in a fast-paced environment.

What’s in it for you?

You will join a remote-first and globally spread team, with company events a couple of times each year as the icing on the cake 🎂 We offer a fun, collaborative environment where everyone truly cares and helps each other. We have zero micro-management and instead you are encouraged to cultivate your own processes while giving and receiving feedback for improvement. Add to that a competitive compensation package, the possibility of working with cutting-edge technology in our industry (such as GenAI) and to be part of simplifying the professional lives of many - what’s not to like?

We look forward to hearing from you!

Team
Marketing
Locations
Stockholm, Amsterdam, London, Europe (Remote)
Remote status
Fully Remote

About Stravito

Stravito is a knowledge management solution that democratizes access to market research and insights, making it fast and easy to use research to make better decisions.

Global organizations like Burberry, Electrolux and Comcast use Stravito’s intuitive, highly automated cloud service to centralize internal and external data sources, organize research and data, and quickly generate the findings that organizations need to power growth.

Stravito was founded by a team of entrepreneurs with decades of technology and research industry experience. Today Stravito is represented in the US as well as in several European countries.

Founded in 2017
Co-workers 90
Marketing · Multiple locations · Fully Remote

Sr Product Marketing Manager (parental leave cover)

We're looking for smart, kind and curious minds to join us on our mission. Maybe that’s you?